The Search Engines
are an art in itself apart from web site design. When designing
a website Foxtop Publishing makes each page search engine
ready by research of keywords, implementing photo names with
keywords, alt tags, and more.
Foxtop Publishing keeps up on the latest trends with the search
engines and they are constantly changing. It's highly important
for an e-commerce website to stay on top of things when it
comes to marketing and the search engines are time and time
again surveyed to be the top traffic booster when it comes
to websites. Advertising banners and email campaigns are also
good tools but the percentages are still with the search engines.
Below are just the basics when setting up a site for the search
engines, Foxtop Publishing works directly and personally with
each customer for their needs when it comes to marketing.
Research keywords on similar sites by doing targeted
searchs on top directories and engines. *
Basic research on similar sites without competition
for "link exchange" *
(This only includes "basic" research customer "must"
become involved in this or extra fees apply)
Consulting for domain name selection *
Implementing keywords into "photo names"
and "alt tags" *
Writing descriptions for "The Open Directory Project,"
"Yahoo," and researching the correct category. **
Researching keywords for "pay per click"
sites such as http://www.overture.com/ **
(Overture.com's top 3 listings appear on Yahoo!, America Online,
Lycos, and AltaVista as "sponsered listings")
Foxtop Publishing will work directly with the customer to
Target Premium Buying Customers for your Website.
First line of text *
Text for site in general (very important and customer
"must" be involved or extra fees apply)
Foxtop Publishing does not participate in SPAM
For more info on the search engines please see our
For a great list of search engine terms and tricks
(including discussion forums) Click
* Included in "Basic" search engine readiness plan
A basic search engine plan is simply making the website "search
engine ready" and including 1 Free submission to all
major search engines "after" the website has been
approved by Yahoo. If customer chooses not to list with Yahoo
(We strongly suggest you do before anything else) the results
"may" not be high and "may" not be anything
at all. We recommend sticking with a good Search Engine Strategy
which includes listing with Yahoo, Inktomi (we no longer recommend
Looksmart), and The Open Directory Project first. After this
is accomplished then monthly search engine submissions are
recommended along with http://overture.com "pay per click"
** Not included in Basic Search Engine readiness. Doing research
for Yahoo, and The Open Directory Project is a seperate fee
along with research for http://overture.com "pay per